Make Money with The Guild
About The Guild

Make Money with The Guild

Let us help you grow your business and increase your market share

The exclusive Guild membership package includes the tools, products and services to help estate and letting agents maximise revenue from start to finish. From generating leads, to nurturing and closing new business, through to boosting income with our additional revenue streams, we can help you to make money, grow your business and increase your market share.

The Guild's Topline Money-Making Stats




Valuation Requests


Instructions WON

£1.2 million

In Agent Commission



Lead Generation Products

Feed homeowner curiosity and generate new leads with this simple 60-second property valuation tool. You can add it to your website, advertise it on the portals, share it by email or boost it on social media. By entering their name, address and contact details, your customers will be presented with an instant online valuation of their property. The result is based on Land Registry data and offers the estimated value alongside a more generous higher appraisal and a cautious lower valuation to help you manage expectations. As soon as you receive the lead, it's time to make contact and offer a more detailed market appraisal in person or virtually.

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Instant Online Valuation Tool (eValuate)

Unlike lead-focused online valuation tools which auto-generate a valuation, The Guild's iValuate tool converts your leads into market appraisals. iValuate sits on your website as a pop-up. It asks vendors for in-depth property information, including recent improvements, images and video, then invites them to book a suitable time for their virtual valuation. You can prepare the valuation, and deliver it over a video platform of your choice. It's simple, safe and secure.

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Virtual Valuations

eZines are an enticing way of presenting your properties online alongside interesting lifestyle content, increasing the interaction of your communication and marketing to your customers. The online magazines provide a unique mix of engaging editorial, sharp design and high-quality photography unlike any other of its kind. The magazine combines style and sophistication with elegance and luxury.. eZines provide readers with the perfect mix of properties, featured articles, advertisements, brand articles, videos and design. The online magazine includes expert advice and practical information which makes it the ultimate source of inspiration for your client base.

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Digital Magazines (eZines)

Each quarter we share regional housing market reports from around the UK, covering both sales and lettings, helping position you as the market leader and providing your customers with valuable insight. Powered by Dataloft, the market reports are a review of the key trends in the national and local housing market.

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UK-wide Quarterly Market Reports

This portal auto-responder helps you to increase lead opportunities and qualify leads 24/7. Guild LeadPro automatically responds to the 55% of customers who complete an enquiry form on the portals outside of office hours with a short survey. This survey can help you make a great first impression, understand your customers' needs better and boost your mortgage or referral opportunities through The Guild's integrated services.

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Guild LeadPro

Our Members love Life magazine! Our quality publications are branded to your agency, and they include lifestyle editorial content, which ranges from interior design to travel features, alongside eight pages of your properties. The power of print – whether you choose to hand-deliver your magazine, leave it behind on appointments or post it with a personalised letter, these magazines convey a high-quality professional service which can help you win an instruction. Share it digitally – in addition to printed copies, Guild Members receive a digital edition of their magazine, which is perfect for sharing widely for minimal cost. From social media to emailing it to your database, these magazines are a rich source of content.

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Quality Printed Magazines

Fee Street is a platform dedicated to helping Members understand their local market and win business more effectively. By analysing property data, you can identify the streets and locations with the highest propensity to move and target them with an automated marketing campaign. Target off-market properties ahead of your competitors with this latest innovation in lead generation.

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Fee Street